Take an inventory
Every page, and those that attract visits.
Website design · 2026 edition
Website redesign: start again without losing everything
An ageing website quietly drives customers away. But a poorly prepared redesign can cut your Google traffic within days. The key: know what already works, keep it, and properly redirect every old address.
- When to redesign
- Budget
- Redirects
Updated October 2026Rules checkedNo jargon
Redesign in 30 seconds
In short
A redesign is justified when the website is slow, not mobile-friendly, hard to update, insecure or no longer brings in enquiries. Before you touch anything, list every existing page and those that attract visits. Each old address must then be permanently redirected (301 redirect) to the equivalent new page. The budget is often close to that of a new build, sometimes a little less if content is reused.
Redirect every address
One 301 redirect per old page.
Get faster
A lightweight website, designed mobile first.
Measure before and after
Visits, enquiries, Google rankings.
When should you redesign your website?
One of these signs is not always enough. Three or more, and a redesign often pays for itself.
It is slow
More than 3 seconds to display the main content on mobile: Google recommends under 2.5 seconds.
It is hard to read on a phone
Text too small, buttons too close together, zooming needed.
You no longer dare to change it
Every change needs a provider or breaks something.
It is no longer updated
Outdated technology, security warnings, no https.
It no longer brings in enquiries
Few contacts despite visits, or visits falling.
It no longer reflects you
New offers, new positioning, new prices.
The steps of a successful redesign
Following this order protects your rankings and your incoming enquiries.
How much does a redesign cost?
Typical ranges for a redesign carried out by a professional in 2026.
| Type of redesign | Typical range | What changes |
|---|---|---|
| Visual refresh | A few hundred euros | Colours, fonts, photos, same pages |
| Business website redesign | €500 to €3,000 | Structure, text, mobile, speed |
| Redesign with new languages | Base + setup + translation | Pages per language, language tags |
| Online shop redesign | From €2,000 to €10,000 and more | Catalogue, payments, order history migration |
| Content migration | Often charged per page | Moving text and images across |
Example: an 8-page business website redesigned with rewritten text at €120 per page comes to €960 excl. VAT, plus redirects and going live. Ask for the redirect table to be listed on the quote.
From a one-page site to a website that works for you
Choose the package that fits your business. The price is fixed in advance.
Simple Website · 1 page
A one-page website, simple and professional, to be present online.
- 1 mobile-friendly page
- Your copy and your logo
- WhatsApp button
- 1 round of changes included
- File delivered, ready to publish
Essential Website
For a small business that wants a serious website, fast.
- Up to 5 pages
- Copy written for you
- Basic SEO
- Contact form
- Publishing included
Multilingual Pro Website
To reach customers in several languages.
- 5 to 10 pages
- 2 or 3 languages
- Full SEO
- Form linked to a tracking spreadsheet
- WhatsApp button and direct contact
Website + Automations
For a website that works for you, day and night.
- Everything in the Multilingual Pro Website
- Quotes calculated and sent
- Orders recorded automatically
- Automatic invoices and reminders
Online Presence Pack
Everything you need to exist on Google, set up for you.
- Domain name in your name
- Professional email address
- Business Google account
- Your website registered with Google
Options, for every offer
- €29Domain name purchase and setup
- €49Going live on hosting
- €39Extra page with copywriting
- €59Translation, per language
- €19/monthWebsite monitoring and alerts
The website and the domain name are in your name. Simple Website: text and logo supplied by you, going live as an option. Indicative prices.
Use the redesign to automate
Redesigning your website is the right time to link your forms to your tracking tools.
Forms linked to a spreadsheet
No more enquiries lost in an inbox.
Pre-filled quote
Form details feed into your quote template.
Online booking
The customer books a free slot, and you are notified.
WhatsApp button
On every page, with a pre-filled message.
Your questions, our answers
When should I redesign my website?
When it is slow, not mobile-friendly, hard to update, insecure or no longer brings in enquiries. Many businesses review theirs every 3 to 5 years, but age alone is not a reason.
Does a redesign make you lose your Google rankings?
Traffic can drop if old addresses are not redirected or if useful content disappears. With an inventory and 301 redirects, the risk is greatly reduced.
What is a 301 redirect?
It is a permanent redirect: when someone, or Google, opens an old address, they land straight on the equivalent new page.
How much does a business website redesign cost?
Often €500 to €3,000 with a professional, depending on the number of pages and how much text is reworked. A simple visual refresh costs less.
Can I change domain name during a redesign?
Yes, but it adds risk. You must redirect every old address to the new domain and tell Google. If you can, change one thing at a time.
How long does a redesign take?
A few weeks for a business website if the content is ready, several months for a shop with many products.
Sources: Google Search Central documentation (site moves, redirects, Core Web Vitals) · Directive 2000/31/EC on electronic commerce (information a business website must display) · guidance on cookies from your data protection authority.
General information, up to date as of October 2026. It does not replace advice from a professional.
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